One of the biggest trends I’ve seen since the beginning of the year is planners and bullet journals. While the planner trend is largely geared toward keeping people organized in their personal lives, this trend could also teach you a lot about … [Continue reading]
Getting Organized For Spring? 3 Things to Learn From the Planner Trend
The Secret to Great Customer Service: Empathy
What is the one skill that everybody in customer support must have? Whether you’ve been on the phone with a customer service representative or work in customer service yourself, empathy should be high on your list! Empathy is putting yourself in … [Continue reading]
Which Envelope is Right For Your Customer?
When your customer is creating a mailing, the envelope it’s sent in will be the recipient’s first impression—they want it to be perfect! That means not only creating the right design but choosing the right envelope for the job. So, which envelope is … [Continue reading]
Three Simple Tips for Designing a Better Form
When your customer comes to you for a form, they have a lot of options to choose from. This is especially true if they are ordering a custom form where their form can truly be a canvas for anything they want to print. With so many options, you might … [Continue reading]
3 Reasons to Check Out NSP’s Architectural Signage Catalog
What’s new from Navitor Specialty Products (NSP)? We just released our architectural signage catalog featuring a variety of different signage options including new sign audit and installation services to support specialty signage projects and help … [Continue reading]
Have a Laugh: How to Use Humor in Your Business

We all love to laugh, and laughter can be a great tool in your business if you’re looking to build rapport with your customers. Not only will it help your customers connect with you as a person, but it can also leave them feeling a little more … [Continue reading]
5 Inspiring Spring Marketing Ideas
It’s been a snowy winter for most of the country, but spring is just around the corner and that can be a great start for your upcoming marketing messages! No matter where you market, adding a touch of spring can be a good way to spark your creativity … [Continue reading]
5 Ways to Use Social Media in Your Business

If you use social media in your personal life, you probably know many social media sites for the connections you make with friends and family. However, beyond those baby pictures and news articles you can also find a lot of potential to grow your … [Continue reading]
Announcements vs. Postcards: Which Should Your Customer Use?
When your customer comes to you for help in creating a mailing for their business, they have a lot of print options to choose from. How can you help them narrow down their options to find the perfect print piece for their project? Here are a few … [Continue reading]
How to Write the Perfect Follow-Up Email

Many times when you meet a new business connection, whether that person is a fellow entrepreneur or a potential customer, it can be a challenge to fit what you need to into that first conversation. You are busy, and so are they. Enter the … [Continue reading]