Why certification matters Customers increasingly want sustainability claims backed by credible third-party standards, certifications, or ratings. These tools help move the conversation from “we think this is a greener option” to “here is the proof behind the claim.” Forest Stewardship Council® (FSC®) A globally recognized certification system focused on responsible forest management and chain-of-custody verification. Sustainable Forestry Initiative® (SFI®) A certification system focused on responsible forestry and fiber sourcing, especially across North America. EcoVadis EcoVadis is a globally recognized sustainability rating that evaluates a company’s performance in Environment, Labor & Human Rights, Ethics, and Sustainable Procurement. FSC and SFI symbols are used only with certified products, materials, or approved references where program rules allow. Because not all products or materials qualify, these marks do not apply across every offering – but we can help identify and source certified options when needed. 4 – sustainability organizations & certifications SUSTAINABILITY ORGANIZATIONS & CERTIFICATIONS FSC says 80% of consumers who recognize FSC are more likely to trust a brand that offers FSC-certified products.
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