22 – a simple checklist for greener print conversations A SIMPLE CHECKLIST FOR GREENER PRINT CONVERSATIONS 49% of Americans said they purchased an environmentally friendly product in the last month in 2025, up from 43% in 2024. You do not need to be a sustainability expert. You need a short set of questions that helps you recommend better-fit print choices with confidence. Checklist What sustainability goal matters most here – less waste, recycled content, certified sourcing, reuse, or easier recycling? ✓ Is this piece short-term, long-term, or repeat use? ✓ Does the customer need proof for procurement or internal standards? ✓ Can quantity be reduced or better right-sized? ✓ Is recycled content enough, or does certified sourcing matter more? ✓ Would a durable or reusable format be smarter than a disposable one? ✓ Does the supplier story help support the claim? QUICK WINS BY VERTICAL Education and Government often care about procurement clarity and practical waste reduction. Healthcare may value consistency, compliance, and right-sized quantities. Nonprofits often respond to responsible sourcing and visible alignment with values. Retail and Local Businesses may respond to packaging, signage, and practical customer-facing sustainability choices.
RkJQdWJsaXNoZXIy MzIwNTAzNw==