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Rarely has there been a better time to concentrate some selling efforts within the real estate market. This industry is ranked number six on Printing Impressions<\/em> Top 25 Hot Markets for Printing<\/em>. Homebuilders and realtors could surpass $8B in print buying in 2022, so now is prime time to start some conversations.<\/p>\n Today, successful sellers act as trusted advisors to their buyers to help them find the best solutions.\u00a0By adopting a consultative selling strategy, Distributors create value in the sales process and benefit from better results, more conversions, greater customer affinity and more referrals. To make it a little easier to be that consultant to your clients in the real estate vertical market, we\u2019ve summarized some useful data to draw from. Understanding what it is your customers and prospects are faced with will give you a leg up in your engagement with them.<\/p>\n The top five concerns within the current real estate market are driven primarily by the evolving consumer landscape that has taken place within the last two years. Each are significant to the industry right now and altogether reflect opportunities for your consultation and problem-solving.<\/p>\n Print advertising has been a mainstay in the real estate vertical market, helping to reach, relate, inform and impress. It has served as a pillar in resolving the needs of the industry and there are several reasons why it shows no signs of going away anytime soon:<\/p>\n An enormous migration to electronic media has caused the email inboxes of both buyers and sellers to be bombarded with countless offerings and homes for sale. The digital noise is deafening. Luckily the top print products not only effectively cut through the noise, but also take real estate marketing to the next level. These examples are not just the most popular items, they\u2019re the ones with a high rate of return on investment:<\/p>\n Consultative selling is about helping folks find answers. Salespeople who take the time to fully understand their buyers\u2019 needs and challenges are in the best position to recommend the right solutions. Asking open-ended questions happens to be the best way to uncover the real motivation for buying. Not only will the consultative salesperson continue to learn more about their prospect\u2019s challenges and obstacles, they will also be rewarded with satisfied, loyal customers. Be the hero that knows how to help them get started with printing high-quality, effective materials to really shine in the marketplace.<\/p>\n Real estate professionals know the importance of marketing their business and their client\u2019s listings. High-quality print products are immensely important to your customers and prospects in the real estate industry, and having an inferior product will likely decrease their closure rate as a realtor or broker.<\/p>\n We have done our research and developed marketing assets to assist you in your sales opportunities within this top industry. We\u2019ve compiled top print products for the Real Estate market and are offering free sales support materials including:<\/p>\nIt\u2019s all in the consultation<\/strong><\/h2>\n
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<\/h2>\nTheir major priorities<\/strong><\/h2>\n
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Solutions that matter <\/strong><\/h2>\n
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<\/h2>\nNext level marketing<\/strong><\/h2>\n
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<\/h2>\nListen and Learn<\/strong><\/h2>\n
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<\/h2>\nThe takeaway<\/strong><\/h2>\n